Why you will go out of business!

Mark Reid

Published on: 02/06/2026

Being the best at what you do won't save you. Why the model that makes your work precious is the one keeping it from people, and what replaces it.

Newsletter

The Bridge

Mark Reid

Published on: 18/05/2026

After the Quiet Months, Mark returns. What Trysted Soul is becoming, the AI build, and the six-Friday cycle that starts this week with Chaos to Calm.

Newsletter